FOR THE MEDIA
If you’re from the media and would like more information on Fran and Digging Deep, or want to contact Fran about an interview or speaking, please click on: FRAN’S MEDIA PACKET in order to download the media packet in its entirety.
FRAN’S MEDIA BACKGROUND
Fran Sorin is a veteran of the media—as a media trainer, broadcaster, journalist, celebrity spokesperson, and inspirational speaker.
After leaving a lucrative career as a broadcast executive (she was one of the top female executives in the ranks of Philadelphia broadcasting), Fran trained top managers, CEOs of Fortune 500 companies, senators, and a U.S. presidential candidate on how to deal with the media in a compelling, effective, and authentic manner.
From the moment that Fran decided she wanted to share her passion for gardening with a large audience and approached the local Fox TV station in Philadelphia about doing some gardening TV features, she became a fixture on the TV circuit. She spent years as a gardening authority on Philadelphia’s Fox and NBC stations, was a regular gardening expert on NBC’s Weekend Today Show, and made several appearances on CNN, MSNBC, Lifetime, HGTV, DIY, and the Discovery Channel.
Audiences are drawn to Fran’s infectious, down-to-earth enthusiasm and innate ability to make even non-gardeners want to run out and buy some flowers to plant. Fran always says that the years of hosting her Saturday morning call-in gardening talk show called The Gutsy Gardener on the BigTalker, 1210am in Philadelphia, initiated her into the ministry. Her regular listeners woke up early to tune in and discuss not only what was happening in their garden, but to share their feelings about the awesomeness and spirituality of nature, as well as several other topics.
For the past 10 years, Fran’s weekly Digging Deep gardening features for CBS Radio News have been heard on CBS Radio stations throughout the country—including WCBS 880am– New York City, WBZ–Boston, KCBS–San Francisco, WWJ–Detroit, CFRB–Toronto, WBEN– Buffalo, and several others.
Fran has been the Garden Smart columnist for USA Weekend magazine, reaching 51 million readers across the country. She’s also written articles for Radius Magazine, Woman’s Day, Soap Opera Digest, and Animal Fair Magazine. In addition to sharing her advice through the columns and articles she’s written, Fran has been quoted in a number of newspapers and periodicals including being interviewed by The Philadelphia Inquirer several times and being quoted in the Yoga Journal.
Fran was instrumental in developing the gardening channel for iVillage.com where she wrote several dozen articles and was their “green thumb” gardening expert for years. She has written articles for a number of blogs and websites, as well as been interviewed or quoted extensively online. Some of the websites you’ll see Fran Sorin and Digging Deep on include gardening and nature websites such as Ecology.com, spirituality websites such as YogaJournal.com and PoweredByIntution.com, personal transformation websites such as TheBoldLife.com and AbundanceTapestry.com, mommy blogger websites such as CapabilityMom.com, and baby boomer websites such as BoomerTurnOns.com and LivingBetter50.com, to name just a few.
Fran’s home online is FranSorin.com, where she blogs about creativity, spirituality and gardening. She’s also a co-creator of GardeningGoneWild.com —a highly respected blog of garden authors, photographers, broadcasters, and teachers.
Fran’s authority in the gardening field, her sparkling personality, and her great communication skills have led to her being tapped—throughout the years—as a celebrity spokesperson for OurHouse.com, MSNBC, and Garden Weasel.
FOR THE MEDIA
If you’re from the media and would like more information on Fran and Digging Deep, or want to contact Fran about an interview or speaking, please click on FRAN’S MEDIA PACKET in order to receive the media packet in its entirety.